In a bold typographic expression for PLAYBOY's feature on the rebranding of the reproductive rights movement, the design captures the essence of a complex issue beyond the surface-level dichotomy.
Stripping the color back to stark black and white underscores the traditional view of reproductive health as a 'black & white issue', while the intertwining of letters represents the nuanced intersectionality of gender roles within the conversation.
Through a striking visual twist, the layout challenges the reader to see reproductive rights as a shared human concern, advocating for a united front in the pursuit of universal access to healthcare. This piece stands as a call to rethink, reimagine, and rebrand the movement for the future.